Paris, 5th November 2009TV5MONDE receives the diversum label: the way its cash-flow is managed helps towards the promotion of cultural diversity.
The "diversum finance” label was created through the initiative of civil society and guarantees that a portfolio or a financial investment would serve, in a significant way (a share representing at least 25% of the net assets) to finance companies or authorities that promote cultural diversity.
The rating of companies or authorities, whose securities make up the portfolio or the financial investment, is the fruit of a methodology implemented since 2007 according to various assessment criteria based on information, advertising, human resources or governance.
After a phase during which all of the financial investments used for management of its cash flow were audited, TV5MONDE received the diversum label. This label is the proof that the first French speaking world channel is committed to taking into account cultural diversity as part of sustainable development.